August 19, 2021
Texas Folklife's Hechos, No Miedo | Facts, Not Fear bilingual campaign features heritage arts PSAs by and for Austin's communities of color. Working with a variety of artists and community collaborators to produce public health messaging for communities that have experienced high levels of infection and low vaccine rates during the pandemic, this project seeks to engage community members in conversations that respect community knowledge, embrace lived experience, and help identify and overcome the complex barriers affecting equitable access to the COVID-19 vaccine. The landing page to learn more and access all media and content is available in English and in Spanish . The messages as of early August 2021 include: A Spanish-language message for recent Mexican immigrant populations featuring the Huapango music of Los Trovadores de Raúl Orduña, dancers from Ballet Folklórico Lo Nuestro, and murals by Luis Angulo (known as Uloang) and Carmen Rangel (both originally commissioned by the No Seas Wey campaign). Produced by eight-time Lone Star Emmy winning director, producer, and educator Chelsea Hernandez of Panda Bear Films, who was behind the documentary Building the American Dream. Long (3-minute) and short (1-minute) video and audio-only versions available. A mixed English- and Spanish-language message for a younger Latino/a/x audience featuring the Son Jarocho music of Güateque Son and dancers from Ballet Folklórico de Austin. Video work by local videographer Joe Rocha, who has produced nationally aired projects such as “Austin Revealed.” Long (3-minute) and short (1-minute) video and audio-only versions available. A Spanish-language message for an older, well established Chicano audience in Central Texas, featuring the Conjunto music of Johnny Degollado (“El Montopolis Kid”) and Jean Jacques ‘J.J.’ Barrera, and a mural by Raúl Valdez. Produced by Gabriela Kane Guardia, with videography by Chris Sibley of Papalote Productions. Long (2-minute, 21-second) and short (46-second) video and audio-only versions available. An English-language message for Black and African American audiences directed by Mobley, featuring musician and filmmaker Megz (Magna Carda) and others in a dialog about the vaccine and the Black experience. Jacob Weber served as director of photography and editor, while The George Washington Carver Museum provided the setting. Long (2-minute, 14-second) and short (1-minute) versions are available in both video and audio-only formats. View each & learn more on the landing page , or watch on YouTube and listen on Soundcloud .